Slowly but surely, Southern Charm stars Craig Conover and Austen Kroll are working to get their bar up and running. The bar, which will be called, By The Way, is still early in the construction phase, and Craig just shared an exciting update on the progress on Instagram. They have a long way to go, but it’s safe to say, Craig and Austen are well on their way to being bar owners.
Coming soon to Charleston
When Austen and Craig first announced that they were entering the bar business, they said they wanted to open a “neighborhood tavern” in Charleston that could unite both tourists and locals. Craig described it as an “intimate space.”
Craig explained, “We put a lot of thought into the design to try and make it as warm and inviting as possible. We’re leaning into the local, upscale, tavern vibes, so the menu is going to have elevated bar fare and approachable cocktails.”
In the sneak peek of the bar that Craig just shared, we’re clearly very far away from enjoying that elevated bar fare. The place is still a bare-bones construction site. Still, progress is progress. When Craig shared the picture on Instagram, he simply captioned it, “Heck ya.”
This isn’t the first time that Craig and Austen have shared updates on the progress of the bar. In February, they also posted pictures as they broke ground on the project. Unlike the Something About Her sandwich shop, Craig and Austen are being transparent every step of the way through this business launch.
The two business bros anticipate that By The Way will open by midsummer. Of course, there’s still a lot of work to do between now and then, but Craig and Austen seem to have this project on track. They already own a restaurant in New York City called Carriage House, so this isn’t their first time launching a brick-and-mortar business. We’ll be staying tuned for updates on when their watering hole opens up.