Steph Curry came close to landing Caitlin Clark in a major endorsement deal. According to The Athletic, the Golden State Warriors star, who launched Curry Brand as a standalone venture with Under Armour, participated in the companies’ meeting with Clark. The former Iowa Hawkeyes star is expected to sign an eight-figure endorsement deal with Nike.
The Athletic wrote: “Curry Brand signed Kings star De’Aaron Fox as its first NBA athlete late last year, and inked University of South Carolina guard MiLaysia Fulwiley to a multiyear NIL deal, making her the first college athlete to partner directly with the company.”
Clark was selected by the Indiana Fever at No. 1 overall in the WNBA Draft this week. After the draft, Clark talked about how she’s conducting off-the-court business now that she’s a professional athlete.
“If I’m being completely honest, I feel like it doesn’t change a ton from how I lived my life over the course of the last year,” she said. “Sponsorships stay the same. The people around me, agents and whatnot, have been able to help me and guide me through the course of the last year. I don’t know if I would be in this moment if it wasn’t for a lot of them.”
Caitlin Clark ready to do big things with Indiana Fever
Clark fell short of winning a national championship, but that didn’t prevent her from becoming arguably the biggest star in women’s college basketball history. During her time at Iowa, Clark was a four-time first-time All-Amerian, led the nation in scoring three times and was named AP Player of the Year in 2023 and 2024. During her introductory press conference, Clark expressed how much she loves being a member of the Fever.
“These are the moments you dream of,” Clark told the crowd. “…I can’t think of a better place to start my career. A place that loves basketball, that supports women’s basketball, and an organization that really does things the right way, has championship pedigree. I’m just very thankful that they have belief in me.”
Clark also talked about her expectations for the fans during her rookie year. “Women’s basketball in this state is pretty incredible…6,000 people just to stare at a screen and see who gets picked in a draft is pretty incredible,” she said. “So I expect big numbers this summer. I think that people couldn’t be more excited about where this organization is going, the people that are on this roster, and the potential.”
